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Medea Is This Zeitgeist-Shaping Indie Accessories Label Recommended With Beyoncé Moreover, Rihanna.

Key Sentence:

  • Plan pair Camilla and Giulia Venturini talk about what it resembles to begin a sack business with your twin.
  • The significance of craftsman joint efforts and their endeavor into eco-cognizant practices.

The brainchild of indistinguishable twins Camilla and Giulia Venturini, Medea is a messed up, Milan-based adornments name prestigious for its calfskin delivering an exemplary customer pack that arrives in various ways emphases. Since its dispatch in 2019, their pieces have constantly been a hit, worn by any semblance of Beyoncé, Rihanna, Kaia Gerber, and artist-musician Dev Hynes.

Understand more: The 12 Biggest Spring/Summer Fashion 2021 Trends

However, notwithstanding being named an ‘It’ pack (sadly), the band stretches out past items into the universe of artistry, design, and music. From artisans Nan Goldin and Judith Bernstein to Kiko Kostadinov and Peter Do, the 32-year-olds accentuate agreeable endeavors.

“As far as we might be concerned, working together is the main thing on the rundown; in any case, it’s simply protesting,” says Camilla. “It feels more complete when it’s difficult for us,” Giulia adds.

Named after the 1969 film of a similar name by questionable Italian producer Pier Paolo Pasolini, Medea has accumulated a worldwide faction reputation and flaunts a broad global stockist program. “It happened rapidly for us. However, we figured out how to adjust,” says Giulia. “It’s extraordinary to get criticism from youngsters throughout the planet who comprehend what we do,” adds Camilla.

Warm, clever, and magnificently authentic, the sisters share eight exercises on starting a new business with family, the significance of joint effort, and their endeavor into more eco-cognizant practices.

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